Bumble statistics are easy to quote badly. Many older articles mix total downloads, monthly active users, paying users, gender ratios, and match rates as if they are the same thing. They are not.
This page focuses on public, named sources: Bumble Inc. investor filings and releases, SSRS survey data on online dating, Bumble's own survey article, and current reporting on Bumble's product direction. Where a number is not publicly supported, it is called out rather than repeated.
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Bumble statistics: quick snapshot
| Metric | Latest sourced figure | Source ||---|---:|---|| Q1 2026 total Bumble Inc. revenue | $212.4 million | Bumble Inc. Q1 2026 results || Q1 2026 Bumble App revenue | $172.7 million | Bumble Inc. Q1 2026 results || Q1 2026 total paying users | 3.166 million | Bumble Inc. Q1 2026 results || Q1 2026 Bumble App paying users | 2.082 million | Bumble Inc. Q1 2026 results || Q1 2026 Bumble App ARPPU | $27.65 | Bumble Inc. Q1 2026 results || FY2025 total Bumble Inc. revenue | $965.7 million | 2025 Form 10-K || FY2025 Bumble App revenue | $783.0 million | 2025 Form 10-K || FY2025 Bumble App paying users | 2.434 million | 2025 Annual Report || U.S. adults who have ever used online dating | 37% | SSRS 2026 online dating study || U.S. adults currently using online dating | 6% | SSRS 2026 online dating study || Online dating users who have used Bumble | 27% | SSRS 2026 online dating study |
Bumble revenue statistics
Bumble Inc. reported $212.4 million in total revenue for Q1 2026, down from $247.1 million in Q1 2025. Bumble App revenue was $172.7 million in Q1 2026, down from $201.8 million in Q1 2025.
For the full year 2025, Bumble Inc. reported $965.7 million in total revenue. The Bumble App accounted for $783.0 million of that total, while Badoo App and Other accounted for $182.6 million.
That matters because "Bumble revenue" can mean two different things:
- Bumble Inc. revenue: the full company, including Bumble App plus Badoo App and Other.
- Bumble App revenue: revenue generated by the Bumble app and related Bumble app purchases.
If you are comparing dating apps, use Bumble App revenue when you mean the Bumble product specifically.
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Bumble paying-user statistics
Bumble Inc. reports paying users, not total active users. In Q1 2026, the company reported 3.166 million total paying users across Bumble App, Badoo App, and Other. The Bumble App alone averaged 2.082 million paying users.
For FY2025, the Bumble App averaged 2.434 million paying users, down from 2.807 million in FY2024. Bumble's annual report says the decrease reflected a decline in paying users, partly offset by higher average revenue per paying user.
A paying user is not the same as an active user. Bumble defines a paying user as a member who bought or renewed a subscription or made an in-app purchase during a given month, averaged across the period. Free users are not included in that number.
Bumble ARPPU statistics
ARPPU means average revenue per paying user. Bumble App ARPPU was $27.65 in Q1 2026, compared with $24.84 in Q1 2025.
For FY2025, Bumble App ARPPU was $26.80, up from $25.72 in FY2024. In plain language: Bumble had fewer paying users, but the average paying user generated more revenue.
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Bumble user statistics: what is public and what is not
Bumble's investor materials are strong for revenue and paying-user data. They are weaker for total users, monthly active users, gender ratio, and match rates because Bumble does not consistently publish those as public operating metrics.
Be careful with claims like "Bumble has 50 million active users" or "the average man gets 0.6 matches per day" unless the article gives a source and explains the sample. Many of those figures come from third-party estimates, old surveys, or small self-reported datasets.
The safest current public statement is this: Bumble remains one of the major U.S. dating apps by survey usage, but its public company reports focus on revenue and paying users rather than total active users.
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Bumble usage in the U.S.
SSRS's 2026 online dating study found that 37% of U.S. adults have used an online dating site or app at some point, and 6% currently use one.
Among people who have ever used online dating, SSRS found Bumble was used by 27%. That put Bumble behind Tinder, Plenty of Fish, and Facebook Dating in that specific U.S. survey, and ahead of Hinge and Match.
Among 18-29-year-old online dating users, Bumble was one of the top three apps in the SSRS study, used by just under half of that group. Among LGBTQIA+ online dating users, SSRS found Bumble had been used by 39%.
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Why people use Bumble and dating apps
SSRS found the top stated reason for using online dating was to find an exclusive romantic partner. That answer was chosen by 58% of people who had ever used online dating sites or apps.
Bumble's own survey article says 85% of Bumble users in its survey were looking for marriage or a boyfriend/girlfriend, and that less than 4% of men and less than 1% of women on Bumble were looking for a hookup. Because that is a Bumble-run survey article, treat it as useful brand context rather than a neutral market benchmark.
Bumble relationship statistics
SSRS found that half of adults who had ever used an online dating site or app reported having been in a committed relationship with someone they met through a dating site or app.
That is an online dating statistic, not a Bumble-only statistic. Do not rewrite it as "half of Bumble users found a relationship" unless a source says that directly.
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Bumble demographics statistics
Credible public demographic data for Bumble specifically is limited. SSRS gives a useful directional view: Bumble usage among online dating users is stronger in younger groups than older groups. But public sources do not provide a current, official Bumble-only age breakdown for all users.
The same caution applies to gender ratio. Some articles claim Bumble is mostly male or has a specific male/female split, but those claims are often unsourced or based on old third-party estimates. Unless Bumble or a transparent survey source publishes a current number, treat exact gender-ratio claims as unreliable.
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Bumble match-rate statistics
Public Bumble match-rate data is especially weak. The old version of this article claimed specific daily matches and male/female success rates. Those numbers were not backed by a current named source, so they should not be repeated as Bumble statistics.
A better way to think about match rate:
- Your city and age range affect the pool.
- Your filters affect how many people can see you.
- Your first photo affects whether people stop.
- Your prompts affect whether they have something to reply to.
- Your timing and activity affect whether matches turn into chats.
If you want personal Bumble statistics, use your own account data where Bumble makes it available. Do not assume a global match rate applies to you.
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Bumble product trends in 2026
Bumble is in a product reset. Axios reported on May 7, 2026 that Bumble CEO Whitney Wolfe Herd said the company plans to move away from swiping in select markets starting in Q4 2026. Axios also reported Bumble's women-go-first rule is changing, while the company says it wants to preserve the intent behind women making the first move.
That makes old tactical statistics less stable. If Bumble changes discovery and first-message rules, historical swipe and match benchmarks may become less useful.
What these Bumble stats mean for users
The practical takeaway is simple: Bumble is still a major dating app, but the public numbers show pressure in paid users and a product transition.
For a normal user, that means:
- Do not judge your experience by old match-rate charts.
- Expect app mechanics to keep changing in 2026.
- Use Bumble if the local pool is strong for your age, location, and dating goal.
- Track your own likes, matches, chats, and dates instead of relying on global averages.
- Fix your profile before paying for Premium, Boost, Spotlight, or SuperSwipe.
Tired of swiping without getting matches?
Our AI trained on 10,000+ profiles rated by hot guys and girls will give you personalized feedback and tips to boost your dating profile for good.
You will know exactly which pictures are good or not, and most importantly why.
So, what are you waiting for to take charge of your dating life?
FAQ
How many paying users does Bumble have?
Bumble Inc. reported 3.166 million total paying users in Q1 2026 across Bumble App, Badoo App, and Other. The Bumble App alone averaged 2.082 million paying users in Q1 2026.
How much revenue does Bumble make?
Bumble Inc. reported $212.4 million in total revenue in Q1 2026. For FY2025, Bumble Inc. reported $965.7 million in total revenue.
How much revenue does the Bumble App make?
Bumble App revenue was $172.7 million in Q1 2026 and $783.0 million for FY2025.
How many people use Bumble?
Bumble does not consistently publish total active users as a public operating metric. Public company reports focus on paying users and revenue. SSRS found that 27% of U.S. online dating users had used Bumble.
What percentage of Bumble users are male?
There is no current official public Bumble gender-ratio statistic in the sources reviewed. Treat exact gender-ratio claims from unsourced articles cautiously.
What is the Bumble match rate for men?
There is no current official public Bumble match-rate statistic for men. Your match rate depends on local pool, photos, prompts, filters, and activity.
Is Bumble mostly for serious relationships?
SSRS found that the top reason people use online dating is to find an exclusive romantic partner. Bumble's own survey article also says most Bumble users in its survey were looking for marriage or a boyfriend/girlfriend, but that is Bumble's own survey and should be read as brand context.
Next, sharpen the rest of your profile with Hinge statistics, Tinder statistics, OkCupid statistics, Match.com statistics, Bumble review, and Bumble Premium.
